Azoia Packaging

Brand/Packaging Design

BRIEF

Create a new packaging design for a “all-natural” running gel. The goal is to make the packaging feel fresh and natural.

Color Palette: Primarily refreshing color from brand guidelines.

Deliverables:

  • Packaging

Azioa was founded by Joe XxXX. He wanted a more natural running gel that wouldn’t be rough on your stomach but also pack enough carbs to make your marathon time happen.
The goal was to use colors that spoke and appealed to natural ingredients.

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Malvey Creative Agency